Wealth Systems: Digital Commerce, Part II

We are continuing our Wealth Engine series, this is Wealth Engine #5 — Digital Commerce.

If you haven’t enjoyed Part I yet:

Today we’re exploring what makes building digital businesses, developing digital assets, and all related enterprises that execute digitally increasingly valuable.

Last time out we talked at a high-level about the BIG BENEFITS:

• low start-up and operating costs

• global reach

• 24/7 market

• scalability, precision marketing, real-time analytics, and more…

In previous articles I’ve referred to this period as The Digital Gold Rush.

You can find unmet needs, rapidly prototype solutions, interface to the market and build a business in record time, with minimal resources required upfront.

Let’s talk about winning in this environment.

Welcome to the Arena

Good news: anyone can sell online.

Bad news: everyone is selling online.

Technically its great news for consumers... but as a business owner stretching the rubber band between costs and revenue to extract profit, the presence of infinite …